Why aunt jemima

In two descendants of Harrington, whose likeness was used for Aunt Jemima, sued the brand , claiming they were owed royalties. The case was dismissed in , after Quaker said Aunt Jemima was never meant to be a real person. This article is more than 1 year old. The hopes are high that maybe we are getting somewhere. Nicole Miles is an illustrator from the Bahamas currently living in the UK. Cookie banner We use cookies and other tracking technologies to improve your browsing experience on our site, show personalized content and targeted ads, analyze site traffic, and understand where our audiences come from.

By choosing I Accept , you consent to our use of cookies and other tracking technologies. Filed under: Reports. Pocket Flipboard Email. Sign up for the Sign up for the Eater newsletter The freshest news from the food world every day. Thanks for signing up! Check your inbox for a welcome email. Email required. Quaker Oats discovered Richard and offered her an ambassador job. The back of the box could list their names and put a spotlight on one of the women each month, she suggests.

Harris would like to see the box include a photo of her aunt dressed as Aunt Jemima with the scarf — but also a photo of Richard looking like herself to show people a complete picture. The picture has changed over time, and in recent years Quaker removed the "mammy" kerchief from the character to blunt growing criticism that the brand perpetuated a racist stereotype that dated to the days of slavery. Quaker, a subsidiary of PepsiCo, said removing the image and name is part of an effort by the company "to make progress toward racial equality.

Kroepfl said that the company has worked to "update" the brand to be "appropriate and respectful" but that it realized the changes were insufficient. Aunt Jemima has come under renewed criticism recently amid protests across the nation and around the world sparked by the death of George Floyd in Minneapolis police custody.

People on social media called out the brand for continuing to use the image and discussed its racist history, with the topic trending on Twitter.

In a statement to NBC News, KIRBY said she felt "a sense of relief knowing that my future children will not grow up in a world where their ancestors' oppression is insensitively used as a marketing tool on a box.